Riyaz Aly's Instagram Reels, broken down
Five Reels, just under 98 million views, and he does not say a single word of his own in any of them.
What this is
Riyaz Aly has 26,748,425 followers on Instagram, read from the profile on 21 September 2026. He is twenty first on our list of the biggest Instagram accounts belonging to creators rather than celebrities, athletes or brands. Scrptly analysed his five best-performing Reels.
Five Reels. 97,579,042 views between them. Posted between 31 July and 7 September 2026.
Each line is the song he is miming, transcribed from the audio in Hindi and Punjabi. None of it is him speaking. The lines are left exactly as transcribed.
“ना तू करी ना मैं करना हुण फोन तेनु। गुस्सा”
32.9MviewsWatch
“ये कैसा लड़का है?”
19.4MviewsWatch
“किसी disco में जाएं।”
17.9MviewsWatch
“ਇਹਦੀ ਜਿੱਦ ਮੈਨੂੰ ਲੱਗਦਾ ਮਰਾਊਂਗੀ।”
14.4MviewsWatch
“ਕਰਦਾ smile ਤੇਰਾ ਮੂੰਹ ਚਾਹੀਦਾ ਵੇ ਮੈਨੂੰ ਜੁੱਤੀਆਂ”
12.9MviewsWatch
All five are lip syncs
There is no original audio anywhere in his top five. Every one is a song, and his whole performance is a face moving in time with somebody else's words. That is the format, not a shortcut inside it.
It travels further than a spoken video can. A viewer who does not speak Hindi or Punjabi still gets the expression, the timing and the song, and the song is already familiar to the audience it was made for.
The work is in the face, not the script
The five run 35, 30, 35, 44 and 20 seconds, so 2 minutes 43 seconds in total for 97,579,042 views. They are longer than the clips you would expect from a lip sync account, because the performance needs room. The expression has to land on the beat, and a rushed cut kills it.
The hooks he uses
| Hook pattern | What it does | From which Reel |
|---|---|---|
| Open on the song, already mid line | The track is recognisable in the first second and he is already performing it. There is no title card, no setup and no introduction. | The highest performer, 32.9M views. |
| Ask the question with your face | A raised eyebrow or an exaggerated reaction does the job a spoken hook would do. The viewer wants to know what the reaction is aimed at. | "ये कैसा लड़का है?", 19.4M views. |
| Put a second person in frame | Most of these are two-handers. A reaction needs somebody to react to, and a couple gives the audience a relationship to read. | The 14.4M and 12.9M Reels. |
What you can copy
- Pick a song your audience already knows the next line of. Recognition is the hook, and you have about one second to get it.
- Leave time for the expression. A 20 second lip sync where the face lands every beat beats a 10 second one that rushes.
- Work with somebody. Four of his five have a second person in frame, and the reaction is what people watch.
- You do not need a script to make something travel. You need a performance somebody can read with the sound off.
Questions people ask
How many followers does Riyaz Aly have on Instagram?
26,748,425, read from his profile on 21 September 2026. That makes him twenty first among Instagram accounts belonging to creators rather than celebrities, athletes or brands.
What is his most viewed Reel?
A 35 second lip sync in a traditional outfit, at 32,921,917 views, posted 29 August 2026. It is linked above.
Does Riyaz Aly speak in his Reels?
Not in his five best. Every one is a lip sync to a Hindi or Punjabi track, so the words belong to the song and the performance is entirely facial and physical.
How long are his Reels?
The five analysed run 35, 30, 35, 44 and 20 seconds, so 2 minutes 43 seconds in total. That is longer than the short-form average, which suits a format where the performance needs room to land.
How were these numbers measured?
Scrptly pulled his recent posts and analysed the five best-performing Reels on 21 September 2026. Each view count is the figure recorded at that moment, not an estimate, and each Reel links out so it can be checked.
Point Scrptly at any creator and get the same breakdown, hooks, structures and the formula underneath.
Analyze a creator freeUse Riyaz Aly's formula and structure on your own content. Generate scripts for your brand or your personal account built on the same structure and formula he uses.
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